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如何利用你的展示架来吸引客户?

时间:2019-12-19  来源:
  许多消费者在购物会有一个艰难的选择心理,这取决于很多因素。例如,低消费的年轻顾客会因为自己的经济状况而犹豫,选择高价,但他们买不起,选择低价,担心质量差。但是,我选择了中等价位,中等价位和合理的质量。很难找到。我花了很多时间逛商店,两手空空地走出了商店。
  Many consumers will have a difficult choice psychology in the shopping center, which depends on many factors. For example, young customers with low consumption will hesitate to choose high price because of their economic situation, but they can't afford it, choose low price and worry about poor quality. However, I chose the middle price, middle price and reasonable quality. It's hard to find. I spent a lot of time shopping and finally walked out of the shop empty handed.
  既然消费者自己很难做出选择,让大家帮助他们吧。中国有句古话:“山不来则行。”市场上有很多商品供人们选择,没有主动性,所以大家需要在外部给予他们更多的主动性。因此,当消费者面对很多商品和不知道如何开始,营销工件(压克力展示架、化妆品展示架、展示架,零食等)用于把商品不断为消费者提供商品信息,扮演一个角色在吸引消费者,促进他们的购买决定。同时,为企业提高产品形象和企业知名度。与我一起走进展示架,共同推广营销:
  Since it's hard for consumers to make their own choices, let's help them. There is an old Chinese saying: "if the mountain doesn't come, it's OK." There are many products for people to choose in the market, without initiative, so we need to give them more initiative outside. Therefore, when consumers are faced with a lot of products and don't know how to start, marketing artifacts (acrylic display, cosmetics display, display, snacks, etc.) are used to continuously provide consumers with product information, play a role in attracting consumers and promoting their purchase decisions. At the same time, improve the product image and corporate visibility for the enterprise. Walk into the display with me to promote marketing together:
  路线一:先下手为强
  Route 1: start first
  首先,从消费者的角度来看,一个优秀的、令人印象深刻的展示广告具有以下基本特征:引起消费者的注意;2. 激励消费者协会;3.说服消费者采取行动。所以在产品的展示广告和展示框架结构上一定要有更基本的三点,当然还有其他的创意性附加自然更好。然而实现的功能需要使用自定义显示书架,只能让你定制显示工具有个性化和变量选择,例如,我想添加一个企业的标志,我想让这个节目更酷的造型,我想要显示框架可以把更多的订货量等等,自定义不能反映了一般产品的自性和独特性。
  First of all, from the perspective of consumers, an excellent and impressive display advertisement has the following basic characteristics: attracting consumers' attention; 2. Encouraging consumers' associations; 3. Persuading consumers to take action. Therefore, there must be three basic points in the display advertising and display frame structure of the product. Of course, there are other creative additions that are naturally better. However, the implementation of the function requires the use of custom display bookshelf, which only allows you to customize the display tool with personalization and variable selection. For example, I want to add a company logo, I want to make this program cooler, I want to display the frame to be able to put more orders, etc., and customization can not reflect the self nature and uniqueness of general products.
如何利用你的展示架来吸引客户?
  第二行:促进的购买
  Line 2: promote final purchase
  所有的营销都是为了一个目的,那就是转化为购买力。事实上,前期的诱导工作是促进客户更终购买的基础,客户的购买决策是通过一个过程来进行的,只要你做足了促进过程,结果自然会发生。从显示赢得主动权,吸引客户过来看后,大家必须抓住客户的担忧和兴奋,也让客户了解你的产品,你的产品是什么,有什么,有什么作用,高性价比不高,如果你满足所有客户的需求心理,那么恭喜你,你已经成功地刺激顾客购买心理。所以第二步一定要体现在展示架和产品质量上。
  All marketing is for one purpose, which is to transform into purchasing power. In fact, the induction work in the early stage is the basis of promoting the final purchase of customers. The purchase decision of customers is made through a process. As long as you do enough promotion process, the result will naturally occur. From the perspective of showing the initiative to attract customers, we must seize their worries and excitement, and let them know your products, what your products are, what they have, what their functions are, and the high cost performance is not high. If you meet the needs of all customers, Congratulations, you have successfully stimulated customers' purchasing psychology. So the second step must be reflected in the display frame and product quality.
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